Marc Benjamin

Bio

Marc Benjamin is a digital media agency leader specializing in healthcare and other professional and consumer verticals. Co-founder and CEO of Convergence Point Media (CPM), he has partnered with leading brands to drive new product growth via performance-driven audience activation and engagement strategies integrating search, social, programmatic and location-based channels. Since its inception in 2007, CPM has delivered awareness and revenue-driving campaigns for numerous US and global healthcare companies, supporting a range of initiatives including new product launches, social advocacy, enterprise search integrations and best-practice process development. Marc previously worked with WPP (J. Walter Thompson, Y&R) and served as a client-side digital marketing chief. As digital strategy consultant for Wunderman, he helped develop the pioneering digital destination Pfizer for Living, recipient of the Global Pharmaceutical Awards’ “Most Effective Customer Relationship Management Strategy” in 2001.