
Leadership and self deception
The Arbinger Institute

Conversation With God. Multi book series
Neale Donald Walsch

The Outsiders
William N. Thorndike

The Psychology of Money
Morgan Housel

On Strategy
Harvard Business Review

Scale
Jeff Hoffman

The Alliance
Reid Hoffman

The Automatic Customer
John Warrillow

The Four Steps to the Epiphany
Steve Blank

The Lean Startup
Eric Ries

Finding the Next Steve Jobs
Nolan Bushnell

Who Not How
Dan Sullivan

Trillion Dollar Coach
Eric Schmidt

I Know What to To, So Why Don’t I Do It?
Nick Hall

The Name of the Rose
Umberto Eco

Buyer Personas
Adele Revella

Antifragile
Nassim Taleb

Mindset
Carol Dweck

Great By Choice
Jim Collins

The Motive: Why So Many Leaders Abdicate Their Most Important Responsibilities
Patrick Lencioni

Tiny Habits
BJ Fogg PhD

Pre-Suasion: Channeling Attention for Change
Robert Cialdini PhD

Multipliers
Liz Wiseman

Radical Candor
Kim Scott

The Five Dysfunctions of a Team
Patrick Lencioni

The Splendid and the Vile
Erik Larson

Caste
Isabel Wilkerson

The Color of Law
Richard Rothstein

Art of Happiness
Dalai Lama

No Excuses!
Brian Tracy

Who moved my Cheese
Spencer Johnson

Sacred Hoops
Phil Jackson

The Goal (better on audible)
Eliyahu M. Goldratt

Extreme Ownership
Jocko Willink, Jocko Willink, Leif Babin, Macmillan Audio

Atomic Habits
James Clear

Happiness Advantage
Shawn Achor

The Power of Ambition
Jim Rohn

Man's Search for Meaning
Viktor E. Frankl

7 Habits of Highly Successful People
Stephen R. Covey

5 Love Languages
Gary Chapman

The Seven Principles For Making Marriage Work
John Gottman PhD

Mistborn
Brandon Sanderson

No B.S. Time Management for Entrepreneurs: The Ultimate No Holds Barred Kick Butt Take No Prisoners Guide to Time Productivity and Sanity
Dan S. Kennedy

Not Fade Away: A Short Life Well Lived
Laurence Shames

E-Myth Revisited
Michael E. Gerber

Purple Cow
Seth Godin

Tipping Point
Malcolm Gladwell

Crossing the Chasm
Geoffrey Moore

Winning Through Intimidation
Robert Ringer

The One Minute Manager
Ken Blanchard, Spencer Johnson

The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph
Ryan Holiday

How To Win Friends and Influence People
Dale Carnegie

You Only Have to Be Right Once: The Rise of the Instant Billionaires Behind Spotify, Airbnb, WhatsApp, and 13 Other Amazing Startups
Randall Lane

Meditations: The Philosophy Classic
Marcus Aurelius

The Innovator's Dilemma: When New Technologies Cause Great Firms to Fail (Management of Innovation and Change)
Clayton M. Christensen

Start with Why: How Great Leaders Inspire Everyone to Take Action
Simon Sinek

The Power of Now
Eckhart Tolle

Don't Sweat the Small Stuff
Richard Carlson

Early Bird Gets The Bitcoin (Kids)
Andrew Courey

Never Split the Difference
Chris Voss

Bad Blood: Secrets and Lies in a Silicon Valley Startup
John Carreyrou